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Gross Domestic Product Sustainability Wellbeing Economies: Concept

Criticising the GDP: a Key Concept for Wellbeing Economies.

One of the key ideas driving the fight for wellbeing economies is the realisation that the Gross Domestic Product — the GDP — and its “endless growth” may no longer be the right measures to guide our economic policies. What served us well in the past, particularly after the end of World War 2, seems to be increasingly dangerous for the development of our societies. In our latest short video, we’re explaining why that is:

[youtube https://www.youtube.com/watch?v=fqWtD7AUNBw&w=1110&h=624]

Update December 3rd 2018: If you’re interested in this, here is another blog post that describes what an alternative to “GDP-thinking” might look like, and what countries are doing to implement it.

Categories
Behind the Scenes Sustainability

Video Interviews Without Travelling.

A quick snapshot from last week — one of the people we are speaking with for our film is Alvaro Cedeño Molinari, the current Costa Rican Ambassador to the World Trade Organisation. Alvaro is a fierce fighter for sustainable trade and for a sustainable development of our world, and it’s such a pleasure to talk to him. (Also, he is a much better-looking man than you might think after seeing this slightly distorted snapshot. 😉 )

Here I am speaking with him on Zoom (it’s like Skype, but much better video and sound quality), and we’re actually recording the conversation through the Zoom app.

We met Alvaro first at a “task force meeting” for the Wellbeing Eonomy Governments project in Edinburgh a few months ago, and then again in Costa Rica when we went there in the summer. And then we met his family and did a longer interview in Geneva, where he lives, in early September.

A lot is going on in Costa Rica these days, and some of it has an impact on the story of our film. So we need to stay in touch with Alvaro. And even though it’s the absolute best thing to go and see and meet people, we cannot travel all the time, and speak to someone like Alvaro in person as often as we want. (Not only, but in part also for reasons of sustainability.)

So I’ve started interviewing our protagonists online, from time to time. And we’ll most likely use some of this footage in our film.

Note: We are not getting endorsed by Zoom, or getting paid, we just like the service.

Categories
Introduction On the Road Sustainability

A film-making journey: sustainable.

Earlier this year, we’ve begun working on this documentary film. From the start, the project has required a lot of travelling. We’re going to Rome frequently, and we’re additionally shooting all around Italy. We’re filming in Scotland quite a bit, and also in a whole bunch of places between the two — different parts of Germany, England, Switzerland. Finally, we’ve been to Costa Rica for a few days and shot material at a sustainable fashion conference, and towards the end of this year we’ll even have the chance to go to South Korea to film at an OECD conference there.

A key concern of the protagonists that we’re filming — and our own, too — is climate change. That is why we are trying to make the shooting of this film as light on the environment as we can.

For our travels this means: The lion’s share of our trips around Europe are done by electric car, which we charge at stations that run on renewable energy. But that’s not always easy as flights are so ridiculously cheap. And driving from Berlin to Rome or from Berlin to Scotland takes two days in both cases — that is quite along haul. So there is always the temptation to fly. And we have flown — in cases when we would only be able to spend a couple of days on location. Going on a trip, driving two days both ways, in order to spend only two days in a place just makes no sense.

But we know that flight prices do not reflect the actual cost of these flights — they are heavily subsidised, so other forms of transport don’t stand a chance in comparison. Yet on an individual level, flying is the most energy-heavy form of travel. Anyone concerned about climate change should seriously think about the flying they do. So climatically speaking, flights should be much more expensive than they are. But they’re not.

So when we do have to fly we always compensate our flights’ CO2 emissions with Atmosfair. Atmosfair is a German non-profit that builds infrastructure around the world to help avoid CO2 emissions, and by paying them for compensation, we can help finance CO2-reducing infrastructur that corresponds with the CO2 that was emitted from our flights.

Finally, during the course of the project, I (Martin) have already become a vegetarian, and Nick has seriously cut down on his meat consumption.

We will also use this blog to report on our experiences with sustainable film making.